Simpsons Financial

Corporate identity design that holds all the marbles

Client: Simpsons Financial Advisers

Project: Corporate Identity

Skills: Corporate Branding, Logo Design, Brand Design

I designed the corporate identity for Simpsons Wealth Management way way back, when I was studio manager at PRG Publicity Limited in Eastbourne.

The design was based loosely around the term for ‘all the marbles‘, but also the corporate identity emphasises the individuality of each associate, yet alludes they are all part of the collective larger financial team. Initially using blue marbles to pair with the more traditional blue identity colour scheme.

The identity was warmly received by the client & their clients alike, giving them a distinctive corporate identity to build on, which is still in use today, well over a decade since its adoption.

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